With another dismal weekend at the box office (what messed up world do we live in when Gnomeo and Juliet is #1), it appears that Hollywood is in a funk with no signs of recovery. Many people grumble and complain about why they never go to the theater and most of their gripes are valid. In response, this week's issue of Entertainment Weekly offered a list of 10 things the film industry could do to recapture viewers. While some of these are new or revolutionary ideas, I really like the list because of the way it addresses so many of the problems while offering up rational (rational to everyone outside of Hollywood, sadly) ideas. Here then is the list:
1. For every jumbo-size, CGI-filled, action-adventure extravaganza a studio greenlights, it should commit to one modestly budgeted drama or comedy.
2. Don't remake good movies; remake bad ones
3. Stop killing us with your popcorn; offer healthier, higher-quality concessions
4. Treat 3-D like the good silverware: Only bring it out for truly special occasions
5. Embrace the on-demand button - more mid-budget grown-up dramas should be given a simultaneous theatrical and cable on-demand release
6. Admit you're jealous of TV and start hiring its best writers
7. Before a film gets a green light, someone involved with the project - the director, the star, the boom-mic operator - has to belive it will be a good movie
8. Can the commercials
9. No more than four screenwriters per script (unless the fifth is Aaron Sorkin)
10. Create seperate screenings for schmucks; if there are special screenings for parents with kids, perhaps there should also be seperate showings for adults who act like children.
Agree? Disagree? Have more that should be added to the list? Feel free to chime in below.
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